Fun Lounge Area

We continue our Crash Course in Corporate Color Theory by exploring the effects of color on your office furnishings and corporate atmosphere as a whole.
Creating Office Harmony

Visual harmony is effected by using “analogous” colors, those colors next to each other on the color wheel, like red and orange, or red and violet or fuschia. The eye tends to blend these noticeably different, yet neighboring colors. In fact, analogous color schemes are often a better idea than trying to match your chartreuse conference room table with army green chairs. Colors that are one-off, when placed next to each other, can create “visual dissonance” and are more likely to stick out like sore thumbs than blend together, as the eye will be drawn to the slight differences in hue. Think of using analogous colors versus one-offs as akin to listening to two harmonious third or fifth chords as opposed to a C and a C sharp.

When using colors throughout your office it’s best to stick with a color scheme of 2 to 3 colors. One color should be an accent, used to trim or for emphasis on a certain piece of high quality office furniture or important area of the office. Neutrals, like white, grey, or black, can be great for accents or trims. Greater emphasis can be created by juxtaposing complementary, contrasting colors. Complementary colors are opposite each other on the color wheel: red and green, orange and blue, or yellow and violet. These vibrant colors can help create a festive, vibrant mood and attract a lot of attention. Unless they’re your company colors, high-contrast colors should probably be used sparingly.

Color Everywhere

Opportunities abound for maintaining your color scheme and creating an eclectic or uniform look throughout the office. While you may automatically think of the desks, carpet, walls and ceiling, there are also cabinets, bins, storage bins, bookcases and filing cabinets, and other office accessories. Don’t forget that wall coverings and art, plants, windows, blinds, mirrors, fountains, signs, and lamps are also good ways to incorporate great colors into your color-coordinated office. Even the refrigerator or desk task chair may be a great place to include an accent color.

The Color Subconscious

Colors mean different things to different cultures, industries, and demographics. Different contexts can attribute different meanings to colors for your office and office furniture as well: while it is good feng shui to have red in the office for wealth and prosperity, red to some may be interpreted as cautionary, from the connotations of red traffic lights, stop signs, warning labels, and red tape. Just as we acquire tastes over the years, our favorite color may have changed too, and the meanings associated with each. Similarly, colors can even be seasonal– orange can be blistering in summertime or represent the harvest and pumpkins in autumn. Red can mean Christmas or Valentine’s Day. While it can be difficult to pinpoint exactly the meanings associated with colors, it is important take into account when choosing office furniture and considering the impact on the mood in your office. That’s why we have included a generalized handy color meaning chart below:

RED aggression, motivation, sexuality
ORANGE energy, creativity, spontaneity
YELLOW happiness, freshness, softness
GREEN nature, safety, money
BLUE trust, health, expertise
PURPLE power, luxury, wisdom
WHITE purity, cleanliness, simplicity
BLACK intimidation, fashion, strength

For a color-coordinated office that matches your company colors, puts everyone in a good mood, and exudes professionalism, try CubeKing. CubeKing, America’s #1 office furniture discounter, has selections of the full range and spectrum of office furniture imaginable. Plus, CubeKing has space planners and staff that will take into account interior design colors and help you plan your office and select from both new and used office furniture — all for incredible discount prices. Check out CubeKing today!

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